Jul 14, 2021
In 2020, I became friends with a young touring video tech named
Nicholas Strand. Nick's brand, "Choose Your Attitude" inspired me
enough to buy his tee shirts (I highly recommend them for FEEL GOOD
wear) and to spend hours upon hours discussing his strategy,
business direction, and even his personal and professional
challenges. Nick is a unique and inspiring individual with an
incredible story to share.
When COVID hit, Nick was on tour with the Dave Matthews Band, and suddenly, he was back home, unknowing of the future, and still mourning the recent loss of both his mother and wife. Nick put his head down, and with inspiration from both of the strongest and most important women in his life, decided to focus on launching and growing his brand. Together, we are hoping to inspire others to act as well!